Cineat believes that people come to the cinema to relax and take their mind off stress. By creating this streamlined process, Cineat strives to take some form of stress one can encounter in the cinema.
The founder of Cineat: Gabriel, reached out to me to design an MVP for him so his engineers can start building ASAP in other. They were looking for someone fresh in the game so i offered my friendly services.
Cineat made this happen by offering competitive pricing on the app, to moviegoers.
Inefficient and time-consuming snack ordering processes in cinemas create inconvenience, disrupt the movie-watching experience, and result in missed snack options, potential errors in orders, and disturbances to other viewers
To streamline the snack ordering experience in cinemas by providing a user-friendly mobile app that allows moviegoers to conveniently order snacks, choose delivery or pickup options, and enhance overall customer satisfaction while minimizing disruptions.
Ux designer designing an app for Cineat from conception to delivery
After the launch of Cineat, we experienced the following:
1. Increase in customer satisfaction from 70% to 90%.
2. Significant reduction in queue waiting time from 15 minutes to 5 minutes (66.6% decrease)
3. Higher number of snack order. 30% increase in app orders.
4. 15% increase in snack revenue
First, I focused on crafting the user experience before transitioning to the visual design phase. In order to maintain consistency, Cineat - Snack Ordering App adopted the same visual style as the main Cinema Ticket App. The prior development of the Cinema Ticket App UI Kit greatly facilitated the creation of the snack app's final design.
By leveraging the established visual style of the main product, the snack app's design not only adheres to the overall brand guidelines but also ensures a consistent user experience. This approach enhanced the efficiency of the design process and ultimately produced a unified and harmonious final product.
